5 eCommerce trends to follow in 2022
Live shopping, data management, D2C, Buy Now Pay Later (BNPL)… Discover the 5 eCommerce trends to follow in 2022 to remain competitive.
5 tips for optimizing the in-store customer experience
Tablets, Virtual Reality (VR) technologies, interactive terminals… Check out our 5 essential tips for creating an in-store customer experience and meeting customer expectations.
The benefits of PXM (Product Experience Management)
Improved customer satisfaction, reduction of product returns, fewer abandoned carts… Discover all the ways a PXM approach can benefit your business.
Boost your sales with PIM
Product pages are a critical element of your sales strategy. Discover how using PIM will boost your sales by creating effective product pages.
Ethics and Environmental Responsibility: meeting consumer demands
Green, Made in France, eco-friendly… Find out what shoppers are looking for in terms of ethics and environmental responsibility and how businesses are adapting to these new demands.
Omnichannel strategy: Stakes and Challenges
Phygital strategies, new shopping methods, instore innovations… Discover what's at stake in an omnichannel strategy and the challenges involved in its implementation.
E-commerce: cash in on Black Friday
Black Friday is a US born event launching the holiday shopping period with exceptional offers. Discover our 5 tips for getting the most from this period and boosting your sales.
PIM and B2B companies: manage your product data efficiently
B2B companies speak to professionals with specific problems and restrictions linked to their core business. These professionals have very precise expectations and want to access detailed product information...
Choosing a PIM / MDM with Gartner and Forrester
Discover the advantages and the limitations of the Magic Quadrant and the Forrester Wave and how a business can use them intelligently to search for PIM / MDM.
PIM and WooCommerce: take control over the implementation of your omnichannel strategy
Discover the advantages for your company in interfacing a WooCommerce platform and PIM for the implementation of your omnichannel strategy.
5 signs that you need a PIM [video]
Discover the article « 5 signs that you need a PIM » in video.
Coordinate your Competitive Watch to optimize your Inbound Marketing strategy
It is essential to implement a competitive watch system to produce high-quality content and optimize your Inbound Marketing strategy. Discover the steps involved in implementing valuable competitive watch.