Blog

Product pages are an essential element of any sales strategy as it's while they are on the product pages that shoppers add items to their carts. Discover how using PIM will boost your sales by creating effective product pages.

Green, Made in France, eco-friendly… Find out what shoppers are looking for in terms of ethics and environmental responsibility and how businesses are adapting to these new demands.

Phygital strategies, new shopping methods, instore innovations… Discover what's at stake in an omnichannel strategy and the challenges involved in its implementation.

Black Friday is a US born event launching the holiday shopping period with exceptional offers. Discover our 5 tips for getting the most from this period and boosting your sales.

B2B companies speak to professionals with specific problems and restrictions linked to their core business. These professionals have very precise expectations and want to access detailed product information...

Discover the advantages and the limitations of the Forrester Wave PIM and the Gartner Magic Quadrant MDM and how a business can use them intelligently to search for the PIM / MDM which will best suit their needs.

Check out these 6 essential tips for designing high-quality product datasheets to provide the information that shoppers are looking for.

Discover the advantages for your company in interfacing PIM and a WooCommerce platform for the implementation of your omnichannel strategy.

Discover the article « 5 signs that you need a PIM » in video.

It is essential to implement a competitive watch system to produce high-quality content and optimize your Inbound Marketing strategy. Discover the steps involved in implementing valuable competitive watch.

When a company decides to install a PIM solution, time needs to be spent selecting the future PIM partner and preparing the call for bids. Discover the steps to follow for a successful call for bids for a PIM solution.

Product photos are also essential to entice shoppers towards your product and encourage them to buy it. Discover the importance of photos on your product pages and how to use them to attract the attention of shoppers.