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The 5 pillars for successful Product eXperience Management (PXM)
Definition

The 5 pillars for successful Product eXperience Management (PXM)

The shopper's product experience is becoming an increasingly crucial part of any sales strategy. Discover the 5 vital pillars for handling your PXM perfectly and boosting sales.

PIM, ERP and CRM: purposes and synergies in product information management
Definition

PIM, ERP and CRM: purposes and synergies in product information management

PIM, ERP and CRM can work together to guarantee the quality and accuracy of product information. We explain the specifics of each solution and how you can use them together to manage your product information in the best way possible.

PIM and MDM: guaranteeing data quality
Definition

PIM and MDM: guaranteeing data quality

It has become essential to implement specialized data management software, among which we find PIM (Product Information Management) and MDM (Master Data Management). Find out all you need to know to help you choose the data management solution best suited to your needs.

Product Information Management
Definition

Product Information Management

Product Information Management, often shortened to PIM, is a software solution enabling the centralization, improvement and distribution of product data.While Product Information Management – PIM – is particularly suited to businesses managing large volumes of data, product information management can concern all types of business...