mockup pim product sheeet

Get the most from your product information to create the best possible shopping experience

Check out the Goaland solution, the PIM (Product Information Management) system that is comprehensive, powerful, and fully configurable to adapt to your business (rather than the other way around).

Watch a demo
G2
star star star star star
Appvizer
star star star star star

With the Goaland solution

-50%

reduction in time to market

+33%

in additional revenue

-70%

reduction in workload

High-quality product information is the key to a successful customer experience

87% of shoppers say that product information plays an important role in their decision to buy.
98% of shoppers have abandoned a purchase due to missing, incomplete or inaccurate information.
A comprehensive information

Shoppers are increasingly demanding. They are becoming experts in product searches and want to find exhaustive and detailed information.

Create comprehensive and high-quality product datasheets
A contextualized information

Shoppers expect to find customized information adapted to their country and language but also consistent with their chosen selling channel.

Prepare your eCommerce site for an international audience
A reliable information

Your product information needs to be top quality, updated and error free. Otherwise, shoppers will quickly turn toward your competitors.

The steps for improving the quality of your product information

Why is product information so difficult to manage?

86% of businesses have their product data dispersed across several information sources.
56% of businesses use more than five different applications to manage their product data.
Working in silos

Marketing, purchasing, sales department, production, R&D, IT… Many different departments are involved in the preparation of product information with different processes and objectives.

Dispersed information

Product information is scattered among different applications (ERP, CRM, eCommerce, marketplaces, Excel files…) which don't communicate well together.

More and more channels

There are increasingly numbers of selling channels : eCommerce, marketplaces, social selling distribution networks… each one has its specificities, and you can't keep expanding your teams indefinitely to manage them.

No global picture

How to know if your information is high quality? If all your products have been put online? If translations have really been done after each modification? If data has been adapted to each selling channel?

PIM: the solution for managing product information

Modular Structure
Increased efficiency

PIM halves the workload around managing product information and improves the operational efficiency of Product and Marketing teams.

Modern Workflow
Improved collaboration

PIM simplifies the product information enrichment process, reducing it from 15 steps to just 6.

Fully Responsive
Boosted competitiveness

PIM improves control over product information and significantly shortens the time to market, reducing it from several weeks to just a few days.

Goaland PIM: the PIM that is powerful and configurable

75% of shoppers expect to have a consistent product experience across all selling channels.

Centralize, enrich, distribute

These are the 3 main functions of PIM: it enables the different teams to automatically gather all product information in one place, to enrich it easily and to distribute it quickly and in a manner suited to each selling channel.

Automate and orchestrate

A PIM must save you time. This is why the Goaland solution has numerous functions enabling you to automate processes but also to organize and facilitate all interactions with product information.

Measure, control

Goaland PIM is the control center for your product information: it analyzes data and flow in real time to guarantee the quality and the smooth operation necessary to provide your customers with unique product experiences.

Work autonomously

With its “no code” approach and its configuration possibilities, you have complete autonomy to adjust the Goaland solution to your company and to your existing challenges and any more to come.

Check out the Smart Comparison and Analysis module

Smart Comparison and Analysis is an innovative AI based module of the Goaland PIM that automatically retrieves detailed product information from the websites of your competitors, distributors and sales network and integrates it into your PIM.

Use the Smart Comparison and Analysis module, to compare your product offer efficiently with that of your competitors: prices, stocks, keywords, classifications, product information… Control the distribution of information and analyze your own environment.

More about the smart comparison and analysis module
Video Competitive Intelligence

Tailored support
for your PIM project

Our expertise in product experience management, means that quality of service and « attention to detail » at the very core of how we do our job. Our consultants are available and « attentive to your needs » at every stage or your company's project.

Customization of the platform

A team will be dedicated to supporting you through customization of your platform: definition of the data model, retrieving existing data, organization of user access management…

Integration

Our team manages interaction between the PIM and the existing solutions in your Information System: ERP, CRM, eCommerce websites… and creates specific connectors on demand.

Training

We support you as you get to know your PIM and with the administration of its features to ensure that you can use it autonomously as quickly as possible.

Check out our blog articles
E-merchandising: definition and primary levers
eCommerce

E-merchandising: definition and primary levers

Structure page categories, simplify browsing, present content rich product pages… Check out the definition of e-merchandising and the key levers for getting the most from it and boosting your sales.

Read more
Data governance: definition, steps to follow, and the role of PIM in its implementation
Work process

Data governance: definition, steps to follow, and the role of PIM in its implementation

Read our definition of data governance, the steps involved, and the importance of using PIM for its implementation.

Read more
Generative AI: 5 business examples to inspire you
Artificial Intelligence

Generative AI: 5 business examples to inspire you

Heinz, Nike, Transavia, Zalando… Check out these 5 examples of generative AI used by businesses, to get some ideas.

Read more