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5 eCommerce trends to follow in 2022
Trends

5 eCommerce trends to follow in 2022

Live shopping, data management, D2C, Buy Now Pay Later (BNPL)… Discover the 5 eCommerce trends to follow in 2022 to remain competitive.

5 tips for optimizing the in-store customer experience
Guide and advises

5 tips for optimizing the in-store customer experience

Tablets, Virtual Reality (VR) technologies, interactive terminals… Check out our 5 essential tips for creating an in-store customer experience and meeting customer expectations.

The benefits of PXM (Product Experience Management)
Definition

The benefits of PXM (Product Experience Management)

Improved customer satisfaction, reduction of product returns, fewer abandoned carts… Discover all the ways a PXM approach can benefit your business.

Boost your sales with PIM
Product Information Management

Boost your sales with PIM

Product pages are an essential element of any sales strategy as it's while they are on the product pages that shoppers add items to their carts. Discover how using PIM will boost your sales by creating effective product pages.

Ethics and Environmental Responsibility: meeting consumer demands
Trends

Ethics and Environmental Responsibility: meeting consumer demands

Green, Made in France, eco-friendly… Find out what shoppers are looking for in terms of ethics and environmental responsibility and how businesses are adapting to these new demands.

Omnichannel strategy: Stakes and Challenges
Guide and advises

Omnichannel strategy: Stakes and Challenges

Phygital strategies, new shopping methods, instore innovations… Discover what's at stake in an omnichannel strategy and the challenges involved in its implementation.

E-commerce: cash in on Black Friday
Trends

E-commerce: cash in on Black Friday

Black Friday is a US born event launching the holiday shopping period with exceptional offers. Discover our 5 tips for getting the most from this period and boosting your sales.

PIM and B2B companies: manage your product data efficiently
Product Information Management

PIM and B2B companies: manage your product data efficiently

B2B companies speak to professionals with specific problems and restrictions linked to their core business. These professionals have very precise expectations and want to access detailed product information...

Choosing a PIM / MDM with Gartner and Forrester
Guide and advises

Choosing a PIM / MDM with Gartner and Forrester

Discover the advantages and the limitations of the Forrester Wave PIM and the Gartner Magic Quadrant MDM and how a business can use them intelligently to search for the PIM / MDM which will best suit their needs.

Create comprehensive and high-quality product datasheets
eCommerce

Create comprehensive and high-quality product datasheets

Check out these 6 essential tips for designing high-quality product datasheets to provide the information that shoppers are looking for.

PIM and WooCommerce: take control over the implementation of your omnichannel strategy
eCommerce

PIM and WooCommerce: take control over the implementation of your omnichannel strategy

Discover the advantages for your company in interfacing PIM and a WooCommerce platform for the implementation of your omnichannel strategy.

5 signs that you need a PIM [video]
Product Information Management

5 signs that you need a PIM [video]

Discover the article « 5 signs that you need a PIM » in video.

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