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Create comprehensive and high-quality product datasheets
eCommerce

Create comprehensive and high-quality product datasheets

Check out these 6 essential tips for designing high-quality product datasheets to provide the information that shoppers are looking for.

PIM and WooCommerce: take control over the implementation of your omnichannel strategy
eCommerce

PIM and WooCommerce: take control over the implementation of your omnichannel strategy

Discover the advantages for your company in interfacing PIM and a WooCommerce platform for the implementation of your omnichannel strategy.

5 signs that you need a PIM [video]
Product Information Management

5 signs that you need a PIM [video]

Discover the article « 5 signs that you need a PIM » in video.

Coordinate your Competitive Watch to optimize your Inbound Marketing strategy
Inbound Marketing

Coordinate your Competitive Watch to optimize your Inbound Marketing strategy

It is essential to implement a competitive watch system to produce high-quality content and optimize your Inbound Marketing strategy. Discover the steps involved in implementing valuable competitive watch.

Organizing your call for bids for a PIM solution: 7 steps to follow
Guide and advises

Organizing your call for bids for a PIM solution: 7 steps to follow

When a company decides to install a PIM solution, time needs to be spent selecting the future PIM partner and preparing the call for bids. Discover the steps to follow for a successful call for bids for a PIM solution.

The importance of photos on your product pages
eCommerce

The importance of photos on your product pages

Product photos are also essential to entice shoppers towards your product and encourage them to buy it. Discover the importance of photos on your product pages and how to use them to attract the attention of shoppers.

Selling on Marketplaces: pitfalls to avoid
Marketplaces

Selling on Marketplaces: pitfalls to avoid

Marketplaces present a fantastic business opportunity making your products available to a wider audience. Discover the pitfalls to avoid when selling on Marketplaces, and how to get the most from them.

6 Tips for finding compelling blog topics
Inbound Marketing

6 Tips for finding compelling blog topics

businesses need to publish articles on their blog regularly and to constantly look for topics that will appeal to their consumers. Discover our 6 tips for finding compelling blog topics to appeal to shoppers.

The 5 pillars for successful Product eXperience Management (PXM)
Definition

The 5 pillars for successful Product eXperience Management (PXM)

The shopper's product experience is becoming an increasingly crucial part of any sales strategy. Discover the 5 vital pillars for handling your PXM perfectly and boosting sales.

Optimize your product pages for SEO
Guide and advises

Optimize your product pages for SEO

To be well ranked in the SERPs, a product page must be optimized to perfection: targeted keywords, accurate Alt tags linked to images, enriched product data, well thought out Title tag… Discover 6 essential best practices for improving the SEO of your product pages.

Improve the efficiency of your product pages and improve conversions
eCommerce

Improve the efficiency of your product pages and improve conversions

The product page is an essential element of the sales strategy: 52.6% of cart additions are done through this page. Discover 8 essential tips for optimizing the effectiveness of your product pages and increasing their conversion rate.

Inbound Marketing Strategy: Definition, Benefits, and Stages
Inbound Marketing

Inbound Marketing Strategy: Definition, Benefits, and Stages

Inbound Marketing Strategy is the solution best suited to new consumer habits. Discover what an Inbound Marketing Strategy really is, the benefits and the different stages of its successful implementation.