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Discover what not to miss for an in-depth comparison of PIM software. Before going too far in your PIM comparison, the « cost » and « features »...

Social commerce is a great business opportunity. Find out how to get the most out of social commerce and increase your sales.

Discover the 7 essential questions to ask during your PIM demo preparation meetings and our tips for getting the most from your demo.

Video is an essential marketing tool for improving the quality of your product pages. It is more impactful than other medias and have become essential for motivating potential buyers. Discover how to use video to create high quality product pages.

The product page is an essential element of the sales strategy: 52.6% of cart additions are done through this page. Discover 8 essential tips for optimizing the effectiveness of your product pages and increasing their conversion rate.

As digital becomes increasingly present, the profiles and shopping habits of consumers have changed. Discover 8 demands of today's consumers that a brand must embrace to remain competitive.

Read our definition of Google Shopping, the benefits of using the platform, and our tips for optimizing your product feed.

We explain what's behind the term Guerilla marketing, the benefits of using this marketing strategy and what its future looks like.

Discover what is behind the terms cross-selling and upselling and how to implement these strategies in your business.

Podcasts, social audio, audio advertising… Discover the importance of audio marketing and the main formats to be aware of to get the most from it.

Catch the attention of your audience, guarantee consistency with the brand, integrate CTA… Read further to discover just how important product videos can be and our tips for getting the most from them.

Read on for the definition of tribal marketing, the benefits and how to make it work for your business.