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PIM Magento or how to optimize your eCommerce website
Product Information Management

PIM Magento or how to optimize your eCommerce website

The upsurge of digital has profoundly transformed consumer habits. Ultra-connected, they always investigate an item on the web before buying. To choose from among a multitude of brands, 81% of consumers will research online before deciding to purchase.

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How to manage your product catalog with a PIM?
Publication production management

How to manage your product catalog with a PIM?

At the heart of the customer relationship, the product catalog remains an effective communications tool, prioritized by brands. Whether for B2B or B2C, the catalog is an essential tool for marketing and sales forces. A means of accelerating sales, it can exist in multiple formats...

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PIM DAM or how to improve your product experience?
Product Information Management

PIM DAM or how to improve your product experience?

In this digital era, businesses are constantly trying to get more and more from their data. To rise to the challenges of process dematerialization, information management solutions are multiplying as rapidly as business data.

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What is the definition of open source software? A definition using the PIM example
Product Information Management

What is the definition of open source software? A definition using the PIM example

While PIM makes many promises, you need to choose a PIM perfectly suited to your company strategy. On the market of PIMs, two license models coexist: Proprietary PIM and PIM open source! What really lies behind the expression “open source”? What makes Proprietary PIM different to PIM open source?

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PIM: the e-commerce sales booster
Product Information Management

PIM: the e-commerce sales booster

With the advent of all things digital, online sales have grown exponentially: the volume of sales through e-commerce is increasing three times faster than physical sales.This phenomenon has an impact on the customer journey

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Implement a successful PIM project
Product Information Management

Implement a successful PIM project

The implementation of a PIM tool is part of a more global project for the overhaul of a company’s product reference source and development of its IT system. Here are a few tips to help you make a success of this type of project.

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Artificial intelligence: what are the consequences for PIM, MDM and DAM?
artificial Intelligence

Artificial intelligence: what are the consequences for PIM, MDM and DAM?

Progress in AI has been impressive. It does still have its limits, but it is already possible to use it for product information solutions, reference data or in digital property management systems.

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Can we trust AI to improve the quality of our product data?
artificial Intelligence

Can we trust AI to improve the quality of our product data?

In the field of product information quality management, introducing AI requires paying particular attention to the interaction between AI and man, to maintain a high level of trust.

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