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The customer experience is an essential element of the sales strategy. Here are five questions which will help you to assess your customer experience strategy and to accelerate your progress in this area.

Tablets, Virtual Reality (VR) technologies, interactive terminals… Check out our 5 essential tips for creating an in-store customer experience and meeting customer expectations.

Phygital strategies, new shopping methods, instore innovations… Discover what's at stake in an omnichannel strategy and the challenges involved in its implementation.

Discover the advantages and the limitations of the Forrester Wave PIM and the Gartner Magic Quadrant MDM and how a business can use them intelligently to search for the PIM / MDM which will best suit their needs.

When a company decides to install a PIM solution, time needs to be spent selecting the future PIM partner and preparing the call for bids. Discover the steps to follow for a successful call for bids for a PIM solution.

To be well ranked in the SERPs, a product page must be optimized to perfection: targeted keywords, accurate Alt tags linked to images, enriched product data, well thought out Title tag… Discover 6 essential best practices for improving the SEO of your product pages.

Making a successful call for bids for the implementation of a PIM project requires the business to go further into the details of the features available in PIM options on the market. They must also consider other essential criteria to guarantee the success of their project: quality and availability of support, autonomy of use and administration, training options, support throughout the project phases…

It has become essential to consider product information matters for any business wishing to remain competitive. 98% of consumers are likely to abandon a purchase if the product information is incorrect or incomplete.