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Arsia

Manage your contextualized publications

Publication (catalog, flyers, product descriptions) production management solution to optimize your omnichannel strategy

Based on Adobe InDesign Server©

Adobe Adobe InDesign Server
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Simplify the production of your publications

Organize and simplify your communication with Arsia

At the heart of your omnichannel strategy, Arsia enables you to manage all your publications (product catalog, leaflets, magazines, brochures, newsletters, e-mailings, flyers…): design, layout, distribution; Arsia centralizes and organizes all of your productions.

Autonomy
Autonomy
Simplicity
Simplicity
Consistency
Consistency
Contextualizing
Contextualizing

Create and circulate your product catalogues

Assisted page layout

Arsia has an integrated template management system based on InDesign with which you can organize your layout library. The powerful Arsia assisted layout functions enable you to quickly and easily create professional quality publications

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Synchronisation

Arsia has an integrated two-way synchronization engine: information in the publications is updated automatically. You can also change the information directly in each publication and in the right context.

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Workflow

Arsia provides various collaborative functionalities for managing the working process: notation tools, customizable workflow with warning and automatic action system, dashboard, interactive flat plan, gestion de droits arborescents…

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Publish more, publish better!

To improve the product experience, you need to produce specific publications for each context (languages, cultures, user methods…) and customer type. Arsia enables you to easily and quickly create all the necessary publication variations and to guarantee the consistency of shared information.

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Complete Alpia with Arsia, to optimize your publication management

With Alpia, PIM/MDM/DAM solution, optimize the management of your product data for use in your InDesign templates.

Use Alpia to centralize all your product data: enrichment, quality inspection, contextualization, and communication on all selling channels (eCommerce websites, Marketplaces...) and communication channels (catalogs, brochures, flyers...).

alpia et arsia solution redimensionnées

You already have a product information data base?

Your product data is already in a PIM, an MDM, an e-commerce platform? Arsia will connect to it directly to lay out this information.

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Manage your print publications

Despite the boom in all things digital, consumers still appreciate getting printed documents. As an example, 8 out of 10 consumers will trust a print catalog when making their decision to buy. Contrary to digital contents, print documents are palpable and last longer. They provide the buyer with a “tangible trace” of your brand which they can choose to keep with them and read again and again.

Print also gives the reader an “object” which they can enjoy, often of high quality: texture of the paper, color scheme, thickness of the document… Paper provides a sensorial experience that calls upon sight and touch making it easier to remember information.

Despite the numerous advantages of print, businesses are faced with endless challenges to produce print catalogs to a professional quality. Every year they must design and print thousands of print documents with increasingly short lead times. To deliver the right message to the customer, Marketing and Product teams must adapt each publication to its specific context: renewal of an offer, product launch, new market, seasonal promotion...

Rising to these challenges, businesses are increasingly turning towards print management solutions which allow you to create all the company's print materials simply and efficiently: catalogs, brochures, flyers, leaflets… while guaranteeing top quality for each publication. So how exactly do these solutions allow you to manage and control the production of your print publications. What advantages to these solutions provide for the company?

Print remains vital for business

Trade fairs, street marketing campaigns or sales meetings, print catalogs are a strategic ally to support you in your activity. This day to day use requires the annual creation of thousands of printed materials with short lead times. For example, in 2017 Ikea generated 203 million copies of their print catalogs.

Many companies are now using print management solutions to simplify the creation of all types of corporate publications: catalogs, flyers, brochures, leaflets… for increased control over their annual production of print publications.

Manage your publications with Arsia

Design your publications carefully

Print catalogs are made to last and your clients can spend time reading them and come back to them whenever they want. It is essential to consider the quality and clarity of the document. Whether they are designed for information or for advertising, every one of your printed publications must be of the highest possible quality.

publications imprimées avec arsia

Arsia is a products and publication management solution based on Adobe InDesign Server. You can create InDesign documents through its simple and user-friendly interface. Using the “drag and drop” system you are free to place information as you choose and to create high quality, contextualized layouts.

Arsia also enables you to get the best from the data you manage through PIM, MDM or an eCommerce platform. Using your product data base, Arsia generates, automatically or semi automatically, print catalogs which you can then adjust at will (cropping and framing images, placing and sizing of texts, creation of additional text blocks, management of pages in the flat-plan…).

If you do not yet use a product information management solution, the Alpia PIM centralizes and structures all of your product information. The solution is designed to integrate naturally with Arsia for optimized management of all your publications.

Encourage collaborative work in the company

A brochure, guide or catalog is not a document that you throw together at the last minute. Preparing this type of publication takes time and involves a certain number of essential stages: gathering key information, determining segments, choosing the format, creating a mock-up… This process is complex and involves constant interaction between your teams (ad agency, creative teams, marketing department, product managers…).

Arsia provides advanced features that facilitate collaborative work, giving you more control over the process of producing print catalogs. Your teams can use the annotation tools to interact on a document during the production process, in real time, (leave a comment, suggest additions, or make changes…). A warning system notifies the person concerned automatically to enable them to react quickly to a remark. Finally, a powerful workflow system allows you to follow the progress of your print project, step by step: proofreading, validation… until you have achieved the desired result.

Provide the right information at the right time

67% of consumers state that their expectations have never been higher in terms of their shopping experiences. In an omnichannel context, customers expect product information that is relevant and contextualized. To deliver this to the customer, you need to systematically adapt your print publications to each situation: launching a new range, winning new markets, deploying a product abroad… Arsia helps you rise to these challenges by enabling you to change your print catalogs in real time. Editing takes place online and allows each participant to work on elements that are always up to date. You can provide the right information for the buyer at the right time.

Using a data publishing solution gives you full control over your print publications: brochures, catalogs, leaflets, flyers… To accelerate your print productions while ensuring that you produce the best possible quality, check out Arsia, product data publishing solution based on Adobe InDesign Server©.

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